Ryan Reynolds' company behind ghoulish (yet funny) campaign to kill daylight saving
Sellers of caskets and coffins have partnered with Ryan Reynolds’ production company to make a ghoulish yet humorous video calling for the end of daylight saving.
The ad for Titan Casket of Boston features movie star David Dastmalchian of “Oppenheimer” and “Dune,” playing a mortician.
“It’s daylight saving(s) again,” he says, standing in front of a casket and giant clock. “Statistics tell us hospitals will see a 24 per cent increase in heart attacks.”
The character teases that death will get us all eventually, but until then we should visit their new anti-daylight saving website.
“If an actual casket company doesn’t think it’s worth keeping around, who does?,” says Datsmalchian, who is dressed completely in black. “Help us put this ancient ritual out of its misery.”
Maximum Effort, the production company begun by Vancouver-born Reynolds produced the now-viral video.
The B.C. government has already passed legislation to end the twice-yearly ritual of changing the clocks, but is waiting for U.S. states to do it first, or at the same time.
British Columbia’s attorney general argued doing away with daylight saving before California, Oregon and Washington would put us on different time zones, and that would be bad for business.
“We're watching eagerly, and I think British Columbians will be very happy when they don't have to do this again,” said Niki Sharma from Victoria.
CTVNews.ca Top Stories
Serial sexual offender linked to unsolved 1970s homicides of four Calgary girls, women
An investigation into unsolved historical homicides from the 1970s has linked the deaths of two girls and two young women in and around Calgary to a now-deceased serial offender.
Woman with liver failure rejected for a transplant after medical review highlights alcohol use
For nearly three months, Amanda Huska has been in an Ontario hospital, part of it on life support, because of severe liver failure. Her history of alcohol use is getting in the way of her only potential treatment: a liver transplant.
$500K-worth of elvers seized at Toronto airport
Fishery and border service officers seized more than 100 kilograms of unauthorized elvers at the Toronto Pearson International Airport on Wednesday.
Toronto eliminated from PWHL playoffs
Toronto has been eliminated from the PWHL playoffs.
Dabney Coleman, actor who specialized in curmudgeons, dies at 92
Dabney Coleman, the mustachioed character actor who specialized in smarmy villains like the chauvinist boss in '9 to 5' and the nasty TV director in 'Tootsie,' has died. He was 92.
Information commissioner faces $700K funding shortfall, says system is 'overwhelmed'
Canada's information commissioner says her office is facing a $700,000 funding shortfall that could impact its ability to investigate complaints about government transparency and accountability.
Backlash over NFL player Harrison Butker's commencement speech has reached a new level
The NFL is distancing itself from controversial comments by Kansas City Chiefs kicker Harrison Butker during a recent commencement address.
Craig Berube named as next head coach of Toronto Maple Leafs
The Toronto Maple Leafs have named Craig Berube as their new head coach.
B.C. man 'attacked suddenly' by adult grizzly near Alberta boundary: RCMP
A B.C. man is recovering from multiple injuries after he was "attacked suddenly" by an adult grizzly bear near Elkford Thursday afternoon.