The death of teenager Amanda Todd has sparked numerous campaigns to create awareness about bullying across the country.
The 15-year-old took her own life this week after claiming she was relentlessly bullied by classmates.
She had shared her tale of torment in a YouTube video about a month before her death.
Now, her story is becoming a catalyst for a new movement against bullying.
Members of the Meadow Ridge Knights football team donned pink in honour of their deceased classmate as they took to the field Saturday.
The Knights dubbed today’s game the Amanda Todd Memorial Game.
Each touchdown raised money for suicide prevention.
Meanwhile, Navi Gill of Global Girl Power said her organization will be holding a candlelight vigil for the teen next Friday in Surrey.
“I couldn’t fathom how this girl was reaching out for help and no one heard her and it was too late,” said Gill.
“So, we wanted to do something where the entire community can come together and stand against bullying.”
In Ontario, a video featuring Todd singing and two musicians rapping has also appeared.
But the anti-bullying push that has surfaced in the wake of Todd’s death has not stopped people from posting cruel posts on memorial websites for the teen.
Sgt. Peter Thiessen of the RCMP said people doing so have been asked to stop victimizing the girl, even after her death.
Thiessen said police are looking into the case to see if criminal charges against Todd’s tormenters are warranted.
“It’s very complex investigations and legalities,” he said.
“We are consulting and getting legal advice around how we can gather appropriate evidence.”
With a report from CTV British Columbia's Shannon Paterson
