'Pup up' fundraiser combines belly rubs and baked goods
Published Thursday, February 16, 2017 1:52PM PST
Local dog lovers took a break from the daily grind on Thursday to snuggle up to some wriggly pups while raising money for animals in need.
The BC SPCA hosted a pop-up fundraiser called "Cupcakes and Cuddles" in downtown Vancouver, with proceeds of the event going to support abused and homeless animals in the society's care.
The event was also held to raise awareness for National Cupcake Day, a campaign across Canada encouraging supporters of participating SPCA branches and humane societies to bake and sell cupcakes, then donate the proceeds. Last year's event raised more than $615,000 across the country.
This year's Cupcake Day falls on Feb. 27, but organizers like spokesperson Kristina Matisic are encouraging people to fundraise all month long. Those who don't want to bake can buy cupcakes and sell them, donate to someone else baking cupcakes, or donate directly to their local branch of the SPCA or humane society.
"A lot of people are familiar with running or walking to raise money, this is just baking to make a difference," Matisic said.
Three of the five dogs at the event are available for adoption, while the other two are "alumni" and were there to soak up the love and attention.
The BC SPCA takes in more than 4,000 animals a year, including dogs, cats and small pets like mice and rats.